Distinctive. Unforgettable. The Best Version of Your Brand Story.
How We Help
Content Strategy
Develop a distinctive brand with help from our messaging, positioning, and content strategy experts.
Thought Leadership
Build trust with thought leadership that puts your unique POV front and center.
Copywriting & Design
Capture attention with human-centered stories and eye-catching design.
Our Clients
Deirdre McFarland
It's not easy to capture the tone and style of a B2B company, but Diane has a real knack for it. She's been instrumental in helping NCS shape an intelligent and distinctive voice. Plus, she's a true member of our team, always ready with invaluable editorial advice.
Kathleen Delaney
Version A gets it right the first time. Their proprietary model translates your unique brand voice into compelling and engaging assets which drive results. Version A has been a trusted advisor for over 10 years across many a brand portfolio.
Sarah Perry
You picked the perfect name, because we rarely request a version B! We are forever grateful for your attention to detail, speed of delivery and high-quality writing. Thank you for being an essential extension of the OnSolve team.



About Us
- Incredible researchers
- Style masters
- Creative minds
- Fast learners
- Great listeners


Diane S. Thieke | CEO
Everyone has a story worth telling. From an early age, I loved writing stories. Those two facts are the reasons I went to journalism school and started my career in newsrooms. A decade later, I found myself in PR and marketing, where the skills I learned as an editor paid off. These lengthy stints in editorial, marketing, and public relations at Dow Jones allowed me to hone my thought-leadership craft.
Today, my passion is helping clients design authentic brand narratives and define their unique point of view. I’m always eager to help clients find their voice, articulate their unique selling proposition or establish the strongest position in the market.
I wear many hats at Version A. Like many small business owners, I’m responsible for creating our strategy and vision and ensuring we have the right pieces in place to help our clients, employees, and partners succeed.

Heather Scott | Chief Operations Officer
While my attention to every detail may drive my family crazy, our clients love it. As an expert multi-tasker, I enjoy wearing several hats. I work closely with clients to understand their needs and voice and ensure every assignment gets the best person for the job. But I also enjoy getting into the thick of things. My years in research and editorial at Dow Jones followed by my freelance career as a writer, editor, and project manager have produced a love for strategizing, collaborating, and bringing authoritative, attention-grabbing thought leadership to life.
As COO, I oversee the day-to-day editorial operations of Version A. In addition to managing our team of writers and designers, I work closely with clients to ensure projects are completed on time, meet our high standards, and reflect our clients’ individual visions for their thought leadership program.